Cars Get Wi-Fi 7 Boost with Snapdragon Auto Platform
In a bold move signaling its ambition in the automotive industry, Qualcomm, the powerhouse behind many of today's smartphones, has unveiled a cutting-edge connectivity platform tailored specifically for vehicles.
The newly introduced platform, christened Snapdragon Auto Connectivity QCA6797AQ, boasts support for the latest connectivity standards. With capabilities ranging from cellular support up to 5G to the inclusion of Wi-Fi 7 and the latest Bluetooth technology, along with features like C-V2X and precise positioning tech, Qualcomm promises significantly faster and more reliable connections for automotive applications.
In simpler terms, this translates to accelerated map downloads and enhanced accuracy in traffic predictions—features commonly taken for granted on our handheld devices are now poised to revolutionize the driving experience.
Moreover, Qualcomm highlights the transformative potential of Wi-Fi 7 in enabling a plethora of connected car services. These include the seamless delivery of software updates, efficient data offloading for diagnostics, and the possibility of offering temporary features or upgrades, albeit likely accompanied by a price tag. While these advancements hold promise, there's apprehension about the prospect of inundating vehicles with intrusive advertisements and incessant pop-ups.
Qualcomm's strategic move underscores a prevailing trend within the automotive sector: an increasing reliance on software and technology, mirroring the trajectory of our smartphones. As automakers vie to position themselves as tech companies of the future, the pivotal question remains: are consumers ready to embrace cars evolving into smartphone-like entities? It's worth noting that the primary function of vehicles is, after all, transportation.
Anticipated to debut next year, albeit in a limited capacity initially, this groundbreaking technology heralds a future where streaming the latest episodes of your favorite show while the kids indulge in their entertainment, all while the vehicle autonomously navigates through picturesque landscapes, could become a reality. However, the skepticism surrounding such promises echoes sentiments heard before.