How To

Monetizing using your social media following

Social media businesses as rapidly become one of the fastest-growing industries and one of the most lucrative in the world, period. So how can you take advantage of this and make your own money using your social media following/ presence?

ways to monetize your social media following

Social media can be a very lucrative source of income for you if you know how to monetize it and take full advantage of it. I mean there are thousands of people in the world who have made a good amount of cash from monetizing their social media following

Many people believe that to make any real money off your social media presence, you need thousands of followers, but this is not always the case, you can become a micro-influencer with as few as 1,000 highly engaged followers.

Ways To Monetize Your Social Media Following

1. Creating and selling online course

Creating and selling an online course is a great way to monetize your social media following. Having a message/content of value to teach your dedicated followers and bringing them together by way of an online course is a great way to go.

You can go further by creating a private group or a members-only access group where you can do live streaming, live training, and networking opportunities.

creating an online course

2. Create your line of products to sell

Creating products that you love and know would be helpful for you and your followers is a great way to make money off your social media presence, it can be Clothes, Training materials, Consumables, and anything you know your followers would be highly interested in and would pay to own

You can also follow influencers and people who are into the same stuff to know or get more info on how they go about it.

create your line of product

3. Become a paid influencer

Most YouTubers and big names on social media make their money from being paid influencers and with influencer marketing budgets on the rise, now is a good time to double down on this strategy. How do you become a paid influencer?

There are two (2) ways to get started as an influencer

  • Continue to post high-quality content and engage with your audience while waiting for brands to reach out.
  • The second is, actively reaching out to brands that offer similar goods and services to yours, especially those with a history of using influencer services for product publicity.
social media influencer

4. Using social media to drive traffic to your website

This is one of the best ways to make good profits off your social media following, instead of selling directly from your social media platform, you can just use your SM post to push traffic to your website. For instance, if you are selling sports accessories like joggers, hoodies, tracksuits, etc. a simple Instagram or Facebook ad won’t be enough to hold your followers and keep them from scrolling to learn more about your post, but a well-put-together website would, meaning those same followers can find your website with a link attached to your social media post, increasing the number of possible/ potential buyers.

using social media to drive traffic to your website

5. Events

Social media is a tool that can also be used to promote physical events and get paid, your social media being online doesn’t mean your monetization strategies have to be online too. Get started with social media event promotion.


6. Write useful sales post

Writing an effective sales post is a key way to keep your followers and to be customers hooked, but how do you do this you might ask, there are a couple of things to consider when writing a sales post

  • What's in it for them, your customers
  • What problem of theirs do you solve
  • How can they get the product r service, without it being a hassle for them
write useful sales post

7. Take advantage of polls features

Let’s say you are thinking of launching a new product, be it goods or services, and you’re wondering if people would be interested, a poll is a good route to go, apart from the fact that it helps you decide on what your customers/ followers want because they voted for it, it also helps you to avoid any damaging mistakes.

online polls


Social media is a very realistic and reliable means of making legal money, once you have a good idea of how to make use of it. It won’t make you the next Elon Musk but the income is sufficient enough for you to live a comfortable life.

How To

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